Twitter officially expands its character count to 280 starting today

Twitter’s expansion to 280 personas is rolling out publicly today to all users in supported languages, including English. The corporation had first announced the controversial plan to move beyond its traditional 140 characters back in September , mentioning at the time how a longer persona counting allowed users to show more of their believes without running out of room to tweet.

The expansion was initially available to a select group of Twitter consumers as a trial.

At the time of its original bulletin , the company cited data backing up its decision that referenced how the specific characteristics constraints impacted customers differently, depending on their language.

Twitter “re just saying that” those who tweeted in languages like Japanese, Korean and Chinese were able to express around doubled the amount of information in a single persona, compared with consumers who spoke English, Spanish, Portuguese or French, for example.

Because of this, Twitter decided the expansion to 280 personas would only roll out to those expressions affected by “cramming”- signify everything but Japanese, Chinese and Korean- during the test period.

The #280 Controversy

The decision was met with a fair quantity of contention, given that one of Twitter’s defining characteristics is the brevity of users’ posts.

Many was contended that the increase to 280 personas would stir Twitter less readable, as longer tweets filled their timelines.

Others suggested that Twitter’s focus on specific features no one genuinely asked for was diverting its attention from more critical problems- like the rampant abuse, harassment and bullying it’s become known for unfortunately.